{"id":2064,"date":"2024-11-06T11:18:31","date_gmt":"2024-11-06T11:18:31","guid":{"rendered":"https:\/\/www.thebrandtale.com\/?p=2064"},"modified":"2025-01-24T12:14:34","modified_gmt":"2025-01-24T12:14:34","slug":"kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta","status":"publish","type":"post","link":"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/","title":{"rendered":"How to smartly advertise a small business for Black Friday and Christmas without a big budget?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"2064\" class=\"elementor elementor-2064\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9034a3c e-flex e-con-boxed e-con e-parent\" data-id=\"9034a3c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6464c9d elementor-widget elementor-widget-text-editor\" data-id=\"6464c9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Small businesses can compete with big brands by focusing on personalized strategies, ones focused on your existing community of followers and the values \u200b\u200byou share with them.<\/p><p>Evo vodi\u010da kako maksimalizirati u\u010dinak bez velikog bud\u017eeta za ogla\u0161avanje:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-666c572 elementor-widget elementor-widget-heading\" data-id=\"666c572\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1. Ciljajte lokalno (optimizacija)<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b2da65 elementor-widget elementor-widget-text-editor\" data-id=\"2b2da65\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Ciljajte lokalno (SEO):<\/strong> A\u017eurirajte svoj profil na <em>Google My Business<\/em>, koristite lokalne klju\u010dne rije\u010di i uklju\u010dite pojmove vezane za lokaciju na svojoj web stranici i dru\u0161tvenim mre\u017eama. Na svakom postu na dru\u0161tvenim mre\u017eama ozna\u010dite lokaciju.<\/p><p><strong>Suradnja s drugim malim poduzetnicima:<\/strong> Udru\u017eite se s malim poduzetnicima iz svoga grada za me\u0111usobne promocije ili zajedni\u010dke poklon pakete proizvoda.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a45eaa elementor-widget elementor-widget-heading\" data-id=\"1a45eaa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2. Pametno koristite e-mail marketing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-04273e6 elementor-widget elementor-widget-text-editor\" data-id=\"04273e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Segmentirajte svoju listu za newsletter<\/strong>: Prilagodite poruke na temelju prethodnog pona\u0161anja prilikom kupnje (postoje automatski prijedlozi npr. u Mailchimpu), preferencija ili lokacije kako bi e-mailovi bili relevantniji.<\/p><p><strong>Fokus na sadr\u017eaj koji donosi vrijednost<\/strong>: Uklju\u010dite vodi\u010de za poklone, ideje za DIY projekte ili savjete za praznike koji isti\u010du va\u0161u stru\u010dnost, dok suptilno promovirate svoje proizvode.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37dfd65 elementor-widget elementor-widget-heading\" data-id=\"37dfd65\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3. Naglasite vrijednost koju nudite i pri\u010du brenda<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e76de9 elementor-widget elementor-widget-text-editor\" data-id=\"7e76de9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Segmentirajte svoju listu za newsletter<\/strong>: Prilagodite poruke na temelju prethodnog pona\u0161anja prilikom kupnje (postoje automatski prijedlozi kampanja npr. u Mailchimpu), preferencija ili lokacije kako bi e-mailovi bili relevantniji.<\/p><p><strong>Fokus na sadr\u017eaj koji donosi vrijednost<\/strong>: Uklju\u010dite vodi\u010de za poklone, ideje za DIY projekte ili savjete za praznike koji isti\u010du va\u0161u stru\u010dnost, dok suptilno promovirate svoje proizvode.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b66fd5f elementor-widget elementor-widget-heading\" data-id=\"b66fd5f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4. Kreirajte ponude s ograni\u010denim vremenom trajanja ili ekskluzivne pakete<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d54bd23 elementor-widget elementor-widget-text-editor\" data-id=\"d54bd23\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Naglasite kratko trajanje ponude i ekskluzivnost<\/strong>: Promovirajte pakete ili posebna izdanja proizvoda (sa limitiranim brojem paketa) za praznike kako biste stvorili osje\u0107aj hitnosti\/urgencije za kupnju.<\/p><p><strong>Ponudite pristup za rane kupce<\/strong>: Dopustite vjernim kupcima ili pretplatnicima na e-mail liste rani pristup Black Friday ponudama.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7c6b103 elementor-widget elementor-widget-heading\" data-id=\"7c6b103\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5. Organizirajte blagdanske nagradne natje\u010daje i darivanja na dru\u0161tvenim mre\u017eama<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13d90d7 elementor-widget elementor-widget-text-editor\" data-id=\"13d90d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Aktivirajte svoje pratitelje<\/strong>: Organizirajte darivanje za one koji lajkaju, komentiraju i dijele va\u0161e objave ili zamolite pratitelje da ozna\u010de prijatelje kako bi sudjelovali u kreativnom natje\u010daju. Va\u017eno! Ako nasumi\u010dno odaberite pobjednika morate prijaviti igru na sre\u0107u hrvatskoj lutriji. Predla\u017eem da radije organizirate kreativni natje\u010daj gdje \u017eiri bira pobjednika.<\/p><p><strong>Suradnja s mikro-influencerima<\/strong>: Sura\u0111ujte s lokalnim influencerima s ni\u0161nim, vjernim publikama i koji zaista koriste va\u0161 proizvod i dijele va\u0161e vrijednosti. \u010cesto imaju ve\u0107u stopu anga\u017emana od velikih influencera.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f357133 elementor-widget elementor-widget-heading\" data-id=\"f357133\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">6. Ponudite fleksibilne opcije pla\u0107anja<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b62a3f elementor-widget elementor-widget-text-editor\" data-id=\"1b62a3f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Koristite opcije kupi sada, plati kasnije<\/strong>: Omogu\u0107avanje usluga poput Klarne ili Affirma mo\u017ee u\u010diniti skuplje artikle pristupa\u010dnijima za kupce s ograni\u010denim ku\u0107nim bud\u017eetom.<\/p><p><strong>Postavite pla\u0107anje pouze\u0107em za fizi\u010dke proizvode:<\/strong> Preko 40% Hrvata preferira kupovinu online pouze\u0107em.<\/p><p><strong>Ponudite poklon kartice<\/strong>: Poti\u010dite kupnju poklon kartica, \u0161to je lako ogla\u0161avati tijekom praznika.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ccdad04 elementor-widget elementor-widget-heading\" data-id=\"ccdad04\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">7.Odgovarajte br\u017ee kupcima putem aplikacija<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71e40f4 elementor-widget elementor-widget-text-editor\" data-id=\"71e40f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Iskoristite WhatsApp ili Facebook Messenger<\/strong>: Ponudite personalizirane savjete za kupnju, odgovarajte na pitanja ili preuzimajte narud\u017ebe izravno.<\/p><p><strong>Podsjetnici za napu\u0161tene ko\u0161arice<\/strong>: Koristite aplikacije za razmjenu poruka, osim automatiziranih dodataka webu za email podsjetnik za napu\u0161tene ko\u0161arice, kako biste nje\u017eno podsjetili kupce na artikle ostavljene u ko\u0161arici s dodatnim popustom. Isto mo\u017eete u\u010diniti za one koji su kupili koriste\u0107i na\u010din pla\u0107anja Uplata na ra\u010dun, pa nisu uplatili.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-821b227 elementor-widget elementor-widget-heading\" data-id=\"821b227\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">8. U\u010dinite pakiranje i otvaranje proizvoda posebnim iskustvom<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6bc63f3 elementor-widget elementor-widget-text-editor\" data-id=\"6bc63f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Trenutak kada kupac prvi puta u ruku prima va\u0161 proizvod je ne\u0161to \u0161to se u korporacijama naziva &#8216;first moment of truth&#8217; to je prvi dojam koji kupac sti\u010de o vama kao brendu i va\u0161em proizvodu koji je kasnije te\u0161ko promijeniti ako nije pozitivan. Taj je trenutak danas u prodaji razra\u0111en do najsitnijeg detalja.\u00a0<\/p><p>Brendovi se \u017eele istaknuti od konkurencije pa paze na svaki detalj: da li je vanjska kutija ili vre\u0107ica od recikliranog materijala, da li ste uklju\u010dili naljepnicu za lak\u0161i povrat, kakvog je mirisa kutija kada kupac otvori proizvod, ako je proizvod luksuzan nalazi li se u posebnoj platnenoj vre\u0107ici, jeste li personalizirali poruku koja dolazi uz proizvod i dodali besplatne uzorke&#8230;<\/p><p><strong>Jedinstveno, ekolo\u0161ko pakiranje<\/strong>: Odaberite odr\u017eivo, atraktivno pakiranje koje dodaje vrijednost pri\u010di o va\u0161em brendu.<\/p><p><strong>Uklju\u010dite osobnu poruku<\/strong>: Ova jednostavna i besplatna gesta mo\u017ee stvoriti emocionalnu povezanost i potaknuti ponovne kupnje. Ovo je tako\u0111er prednost malog brenda, velike kompanije sa serijskom proizvodnjom i posrednikom kod slanja nemaju toliku kontrolu nad ovim iskustvom.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9aa088e elementor-widget elementor-widget-heading\" data-id=\"9aa088e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">9. Fokusirajte se na 'remarketing oglase' putem jeftinih kanala za ogla\u0161avanje<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f6edc40 elementor-widget elementor-widget-text-editor\" data-id=\"f6edc40\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Ciljajte postoje\u0107u publiku i pratitelje<\/strong>: Koristite svoju e-mail listu ili posjetitelje web stranice za ponovno ciljanje\/remarketing na dru\u0161tvenim mre\u017eama. To je isplativo i ima ve\u0107u vjerojatnost konverzije jer su ljudi koji ve\u0107 ne\u0161to znaju o vama i va\u0161em brendu i prate vas.<\/p><p><strong>Koristite dinami\u010dne oglase na dru\u0161tvenim mre\u017eama<\/strong>: Pokrenite oglase koji ciljaju ljude koji su pregledavali proizvode, ali ih jo\u0161 nisu kupili.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00d994d elementor-widget elementor-widget-heading\" data-id=\"00d994d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">10. Istaknite recenzije i svjedo\u010danstva kupaca<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6de8cf3 elementor-widget elementor-widget-text-editor\" data-id=\"6de8cf3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Prikazujte recenzije<\/strong>: Podijelite stvarne recenzije kupaca putem postova na dru\u0161tvenim mre\u017eama ili kreirajte pod-stranicu s iskustvima na svojoj web stranici.<\/p><p><strong>Koristite sadr\u017eaj generiran od strane korisnika (UGC)<\/strong>: Poti\u010dite kupce da objavljuju o va\u0161im proizvodima na dru\u0161tvenim mre\u017eama i koriste va\u0161 hashtag #, \u0161to mo\u017eete podijeliti u svojim storijima i reelsima.<\/p><p>Svaki od ovih koraka \u0107e vam pomo\u0107i da se istaknete i da pristupite kupcu na\u00a0 osobniji na\u010din.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb45650 elementor-widget elementor-widget-spacer\" data-id=\"eb45650\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"Small businesses can compete with big brands by focusing on personalized strategies, ones focused on your existing community of followers and the values \u200b\u200byou share with them.","protected":false},"author":1,"featured_media":2065,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[99],"tags":[101,95],"class_list":["post-2064","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-oglasavanje-malog-biznisa","tag-kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta","tag-mali-biznis"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Mali poduzetnici mogu konkurirati velikim brendovima foksuiraju\u0107i se na personalizirane strategije, one fokusirane na postoje\u0107u zajednicu pratitelja i vrijednosti koje dijelite s njima.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Katarina Stimac Tomic\"\/>\n\t<meta name=\"google-site-verification\" content=\"J-HkmGMnJn-4MOWrnY48cKXc58rwpCUP9Fxk1bDmi5Y\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.10\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"The Brand Tale - Small business, big story\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Kako pametno ogla\u0161avati mali biznis za crni petak i Bo\u017ei\u0107 bez velikog bud\u017eeta? - The Brand Tale\" \/>\n\t\t<meta property=\"og:description\" content=\"Mali poduzetnici mogu konkurirati velikim brendovima foksuiraju\u0107i se na personalizirane strategije, one fokusirane na postoje\u0107u zajednicu pratitelja i vrijednosti koje dijelite s njima.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/www.thebrandtale.com\/wp-content\/uploads\/2024\/03\/cropped-website_logo_transparent_background-2.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/www.thebrandtale.com\/wp-content\/uploads\/2024\/03\/cropped-website_logo_transparent_background-2.png\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2024-11-06T11:18:31+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2025-01-24T12:14:34+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Kako pametno ogla\u0161avati mali biznis za crni petak i Bo\u017ei\u0107 bez velikog bud\u017eeta? - The Brand Tale\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Mali poduzetnici mogu konkurirati velikim brendovima foksuiraju\u0107i se na personalizirane strategije, one fokusirane na postoje\u0107u zajednicu pratitelja i vrijednosti koje dijelite s njima.\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/www.thebrandtale.com\/wp-content\/uploads\/2024\/03\/cropped-website_logo_transparent_background-2.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\\\/#blogposting\",\"name\":\"Kako pametno ogla\\u0161avati mali biznis za crni petak i Bo\\u017ei\\u0107 bez velikog bud\\u017eeta? - The Brand Tale\",\"headline\":\"Kako pametno ogla\\u0161avati mali biznis za crni petak i Bo\\u017ei\\u0107 bez velikog bud\\u017eeta?\",\"author\":{\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/author\\\/admin-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2--2\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.thebrandtale.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/mali_Biznis_black_friday.png\",\"width\":1000,\"height\":600,\"caption\":\"mali_Biznis_black_friday\"},\"datePublished\":\"2024-11-06T11:18:31+00:00\",\"dateModified\":\"2025-01-24T12:14:34+00:00\",\"inLanguage\":\"en-US\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\\\/#webpage\"},\"articleSection\":\"Ogla\\u0161avanje malog biznisa, Kako pametno ogla\\u0161avati mali biznis za crni petak i Bo\\u017ei\\u0107 bez velikog bud\\u017eeta?, mali biznis\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/category\\\/oglasavanje-malog-biznisa\\\/#listItem\",\"name\":\"Ogla\\u0161avanje malog biznisa\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/category\\\/oglasavanje-malog-biznisa\\\/#listItem\",\"position\":2,\"name\":\"Ogla\\u0161avanje malog biznisa\",\"item\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/category\\\/oglasavanje-malog-biznisa\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\\\/#listItem\",\"name\":\"Kako pametno ogla\\u0161avati mali biznis za crni petak i Bo\\u017ei\\u0107 bez velikog bud\\u017eeta?\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\\\/#listItem\",\"position\":3,\"name\":\"Kako pametno ogla\\u0161avati mali biznis za crni petak i Bo\\u017ei\\u0107 bez velikog bud\\u017eeta?\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/category\\\/oglasavanje-malog-biznisa\\\/#listItem\",\"name\":\"Ogla\\u0161avanje malog biznisa\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/#organization\",\"name\":\"The Brand Tale\",\"description\":\"Small business, big story\",\"url\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.thebrandtale.com\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/cropped-website_logo_transparent_background-2.png\",\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\\\/#organizationLogo\",\"width\":355,\"height\":248,\"caption\":\"the_brand_tale_logo\"},\"image\":{\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\\\/#organizationLogo\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/author\\\/admin-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2--2\\\/#author\",\"url\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/author\\\/admin-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2--2\\\/\",\"name\":\"Katarina Stimac Tomic\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\\\/#webpage\",\"url\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\\\/\",\"name\":\"Kako pametno ogla\\u0161avati mali biznis za crni petak i Bo\\u017ei\\u0107 bez velikog bud\\u017eeta? - The Brand Tale\",\"description\":\"Mali poduzetnici mogu konkurirati velikim brendovima foksuiraju\\u0107i se na personalizirane strategije, one fokusirane na postoje\\u0107u zajednicu pratitelja i vrijednosti koje dijelite s njima.\",\"inLanguage\":\"en-US\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/author\\\/admin-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2--2\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/author\\\/admin-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2--2\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.thebrandtale.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/mali_Biznis_black_friday.png\",\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\\\/#mainImage\",\"width\":1000,\"height\":600,\"caption\":\"mali_Biznis_black_friday\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\\\/#mainImage\"},\"datePublished\":\"2024-11-06T11:18:31+00:00\",\"dateModified\":\"2025-01-24T12:14:34+00:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/\",\"name\":\"The Brand Tale\",\"description\":\"Small business, big story\",\"inLanguage\":\"en-US\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.thebrandtale.com\\\/en\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"Kako pametno ogla\u0161avati mali biznis za crni petak i Bo\u017ei\u0107 bez velikog bud\u017eeta? - The Brand Tale","description":"Small businesses can compete with big brands by focusing on personalized strategies, ones focused on your existing community of followers and the values \u200b\u200byou share with them.","canonical_url":"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"google-site-verification":"J-HkmGMnJn-4MOWrnY48cKXc58rwpCUP9Fxk1bDmi5Y","miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/#blogposting","name":"Kako pametno ogla\u0161avati mali biznis za crni petak i Bo\u017ei\u0107 bez velikog bud\u017eeta? - The Brand Tale","headline":"Kako pametno ogla\u0161avati mali biznis za crni petak i Bo\u017ei\u0107 bez velikog bud\u017eeta?","author":{"@id":"https:\/\/www.thebrandtale.com\/en\/author\/admin-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2--2\/#author"},"publisher":{"@id":"https:\/\/www.thebrandtale.com\/en\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/www.thebrandtale.com\/wp-content\/uploads\/2024\/11\/mali_Biznis_black_friday.png","width":1000,"height":600,"caption":"mali_Biznis_black_friday"},"datePublished":"2024-11-06T11:18:31+00:00","dateModified":"2025-01-24T12:14:34+00:00","inLanguage":"en-US","mainEntityOfPage":{"@id":"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/#webpage"},"isPartOf":{"@id":"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/#webpage"},"articleSection":"Ogla\u0161avanje malog biznisa, Kako pametno ogla\u0161avati mali biznis za crni petak i Bo\u017ei\u0107 bez velikog bud\u017eeta?, mali biznis"},{"@type":"BreadcrumbList","@id":"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/www.thebrandtale.com\/en#listItem","position":1,"name":"Home","item":"https:\/\/www.thebrandtale.com\/en","nextItem":{"@type":"ListItem","@id":"https:\/\/www.thebrandtale.com\/en\/category\/oglasavanje-malog-biznisa\/#listItem","name":"Ogla\u0161avanje malog biznisa"}},{"@type":"ListItem","@id":"https:\/\/www.thebrandtale.com\/en\/category\/oglasavanje-malog-biznisa\/#listItem","position":2,"name":"Ogla\u0161avanje malog biznisa","item":"https:\/\/www.thebrandtale.com\/en\/category\/oglasavanje-malog-biznisa\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/#listItem","name":"Kako pametno ogla\u0161avati mali biznis za crni petak i Bo\u017ei\u0107 bez velikog bud\u017eeta?"},"previousItem":{"@type":"ListItem","@id":"https:\/\/www.thebrandtale.com\/en#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/#listItem","position":3,"name":"Kako pametno ogla\u0161avati mali biznis za crni petak i Bo\u017ei\u0107 bez velikog bud\u017eeta?","previousItem":{"@type":"ListItem","@id":"https:\/\/www.thebrandtale.com\/en\/category\/oglasavanje-malog-biznisa\/#listItem","name":"Ogla\u0161avanje malog biznisa"}}]},{"@type":"Organization","@id":"https:\/\/www.thebrandtale.com\/en\/#organization","name":"The Brand Tale","description":"Small business, big story","url":"https:\/\/www.thebrandtale.com\/en\/","logo":{"@type":"ImageObject","url":"https:\/\/www.thebrandtale.com\/wp-content\/uploads\/2024\/03\/cropped-website_logo_transparent_background-2.png","@id":"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/#organizationLogo","width":355,"height":248,"caption":"the_brand_tale_logo"},"image":{"@id":"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/#organizationLogo"}},{"@type":"Person","@id":"https:\/\/www.thebrandtale.com\/en\/author\/admin-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2--2\/#author","url":"https:\/\/www.thebrandtale.com\/en\/author\/admin-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2--2\/","name":"Katarina Stimac Tomic"},{"@type":"WebPage","@id":"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/#webpage","url":"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/","name":"Kako pametno ogla\u0161avati mali biznis za crni petak i Bo\u017ei\u0107 bez velikog bud\u017eeta? - The Brand Tale","description":"Mali poduzetnici mogu konkurirati velikim brendovima foksuiraju\u0107i se na personalizirane strategije, one fokusirane na postoje\u0107u zajednicu pratitelja i vrijednosti koje dijelite s njima.","inLanguage":"en-US","isPartOf":{"@id":"https:\/\/www.thebrandtale.com\/en\/#website"},"breadcrumb":{"@id":"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/#breadcrumblist"},"author":{"@id":"https:\/\/www.thebrandtale.com\/en\/author\/admin-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2--2\/#author"},"creator":{"@id":"https:\/\/www.thebrandtale.com\/en\/author\/admin-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2--2\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/www.thebrandtale.com\/wp-content\/uploads\/2024\/11\/mali_Biznis_black_friday.png","@id":"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/#mainImage","width":1000,"height":600,"caption":"mali_Biznis_black_friday"},"primaryImageOfPage":{"@id":"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/#mainImage"},"datePublished":"2024-11-06T11:18:31+00:00","dateModified":"2025-01-24T12:14:34+00:00"},{"@type":"WebSite","@id":"https:\/\/www.thebrandtale.com\/en\/#website","url":"https:\/\/www.thebrandtale.com\/en\/","name":"The Brand Tale","description":"Small business, big story","inLanguage":"en-US","publisher":{"@id":"https:\/\/www.thebrandtale.com\/en\/#organization"}}]},"og:locale":"en_US","og:site_name":"The Brand Tale - Small business, big story","og:type":"article","og:title":"Kako pametno ogla\u0161avati mali biznis za crni petak i Bo\u017ei\u0107 bez velikog bud\u017eeta? - The Brand Tale","og:description":"Mali poduzetnici mogu konkurirati velikim brendovima foksuiraju\u0107i se na personalizirane strategije, one fokusirane na postoje\u0107u zajednicu pratitelja i vrijednosti koje dijelite s njima.","og:url":"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/","og:image":"https:\/\/www.thebrandtale.com\/wp-content\/uploads\/2024\/03\/cropped-website_logo_transparent_background-2.png","og:image:secure_url":"https:\/\/www.thebrandtale.com\/wp-content\/uploads\/2024\/03\/cropped-website_logo_transparent_background-2.png","article:published_time":"2024-11-06T11:18:31+00:00","article:modified_time":"2025-01-24T12:14:34+00:00","twitter:card":"summary_large_image","twitter:title":"Kako pametno ogla\u0161avati mali biznis za crni petak i Bo\u017ei\u0107 bez velikog bud\u017eeta? - The Brand Tale","twitter:description":"Mali poduzetnici mogu konkurirati velikim brendovima foksuiraju\u0107i se na personalizirane strategije, one fokusirane na postoje\u0107u zajednicu pratitelja i vrijednosti koje dijelite s njima.","twitter:image":"https:\/\/www.thebrandtale.com\/wp-content\/uploads\/2024\/03\/cropped-website_logo_transparent_background-2.png"},"aioseo_meta_data":{"post_id":"2064","title":null,"description":null,"keywords":null,"keyphrases":{"focus":{"keyphrase":"Kako pametno ogla\u0161avati mali biznis za crni petak i Bo\u017ei\u0107 bez velikog bud\u017eeta?","score":44,"analysis":{"keyphraseInTitle":{"score":9,"maxScore":9,"error":0},"keyphraseInDescription":{"score":3,"maxScore":9,"error":1},"keyphraseLength":{"score":3,"maxScore":9,"error":1,"length":16},"keyphraseInURL":{"score":5,"maxScore":5,"error":0},"keyphraseInIntroduction":{"score":3,"maxScore":9,"error":1},"keyphraseInSubHeadings":{"score":3,"maxScore":9,"error":1},"keyphraseInImageAlt":[],"keywordDensity":{"score":0,"type":"low","maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"breadcrumb_settings":null,"limit_modified_date":false,"ai":null,"created":"2024-11-06 11:18:34","updated":"2025-06-04 09:51:01","seo_analyzer_scan_date":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.thebrandtale.com\/en\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.thebrandtale.com\/en\/category\/oglasavanje-malog-biznisa\/\" title=\"Ogla\u0161avanje malog biznisa\">Ogla\u0161avanje malog biznisa<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\tKako pametno ogla\u0161avati mali biznis za crni petak i Bo\u017ei\u0107 bez velikog bud\u017eeta?\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/www.thebrandtale.com\/en"},{"label":"Ogla\u0161avanje malog biznisa","link":"https:\/\/www.thebrandtale.com\/en\/category\/oglasavanje-malog-biznisa\/"},{"label":"Kako pametno ogla\u0161avati mali biznis za crni petak i Bo\u017ei\u0107 bez velikog bud\u017eeta?","link":"https:\/\/www.thebrandtale.com\/en\/kako-pametno-oglasavati-mali-biznis-za-crni-petak-i-bozic-bez-velikog-budzeta\/"}],"_links":{"self":[{"href":"https:\/\/www.thebrandtale.com\/en\/wp-json\/wp\/v2\/posts\/2064","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thebrandtale.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thebrandtale.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thebrandtale.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thebrandtale.com\/en\/wp-json\/wp\/v2\/comments?post=2064"}],"version-history":[{"count":5,"href":"https:\/\/www.thebrandtale.com\/en\/wp-json\/wp\/v2\/posts\/2064\/revisions"}],"predecessor-version":[{"id":2186,"href":"https:\/\/www.thebrandtale.com\/en\/wp-json\/wp\/v2\/posts\/2064\/revisions\/2186"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thebrandtale.com\/en\/wp-json\/wp\/v2\/media\/2065"}],"wp:attachment":[{"href":"https:\/\/www.thebrandtale.com\/en\/wp-json\/wp\/v2\/media?parent=2064"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thebrandtale.com\/en\/wp-json\/wp\/v2\/categories?post=2064"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thebrandtale.com\/en\/wp-json\/wp\/v2\/tags?post=2064"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}