Description
This e-book is your practical guide to building a brand that not only remembers - but also sells.
Written for small entrepreneurs, creatives, and freelancers on the Croatian market, the book helps you step by step to build an authentic brand story, connect with customers, and increase sales without aggressive advertising.
With the e-book you also get work sheets for concrete steps and exercises that will help you immediately apply what you've learned.
What you get:
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7 chapters full of concrete advice and examples
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Examples of domestic brands that have succeeded with storytelling
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Implementation checklist
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Worksheets with exercises and questions to develop your brand story
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Bonus: the most important KPIs for small webshops
It is ideal for:
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Small businesses with web shop
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Creatives, freelancers and craftsmen
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Anyone who wants to build a loyal audience and increase conversions through emotion, not just price


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